How can entrepreneurship can make the world a better place?

I believe it can:

• serve, don’t sell (selling is expensive, inauthentic and analogized to battle)
• no one can own community, only serve it
• this creates accountability for those serving it
• community is the only cost-effective way to deal with marketing and advertising in the digital era
• universal access to publishing promotes transparency
• social + digital networks (built with the intention of sincerity, since openness is necessary for them to be sustainable) make scalable collective problem solving possible
• fun+play attract attention and collaboration
• business must be humanly sustainable to stay competitive
• solving problems that make a meaningful difference in the world are engaging problems which attract talent and collaboration
• imposing a tether of social responsibility on business is an unattractive battle and a sad binary
• social consciousness is necessary to create a working web 2.0 business. The social awareness is integrated and organic.
• we are entering an era of integration

At this point, I’d rather focus on what I can do, and on working with others who are focussed on making real things happen than on either political party. You can read why in yesterday’s post.

For co-sponsors Stuart Skorman Associates and Social Venture Network, I’ll be hosting an intergenerational conversation about this tomorrow night (the 22nd) in San Francisco at The Hotel Rex. Details are here.

This entry was posted on Monday, May 21st, 2007 at 9:11 pm and is filed under business, politics. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.